The China International Medical Equipment (Autumn) Expo opened in Qingdao on the 19th.

In recent years, with the strategic advancement of "Made in China" and the improvement of independent innovation capabilities, the pattern of China's medical device market has changed from being dominated by foreign companies to a situation where foreign and domestic companies are competing fiercely. This year, the medical device market continues to see frequent mergers and acquisitions, and new technologies and innovative products are constantly emerging. According to the China Pharmaceutical Industry Information Center's prediction: In 2019, the domestic medical device market size is expected to exceed 600 billion yuan, maintaining a rapid growth trend.

More than half of 2019 has passed. What are the industry trends for the upcoming 2020? How should enterprises set their direction and position themselves in advance? The last medical device industry event of 2019, the "82nd China International Medical Equipment Fair (Autumn)" (CMEF, hereinafter referred to as "this exhibition"), will be held from October 19 to 22, 2019, at the Qingdao World Expo City International Exhibition Center. The exhibition, themed "Intelligent Reconstruction of the Future," will be held concurrently with the 29th China International Medical Equipment Design and Manufacturing Technology (Autumn) Exhibition (ICMD) and the 2019 International Smart Health (Autumn) Exhibition, linking the entire medical industry chain and creating a comprehensive exchange platform for the medical industry. As an industry beacon, each autumn exhibition, in addition to bringing together the industry's innovative achievements of the year, will also guide the direction of industry development.

It is reported that this exhibition will have an exhibition area of 140,000 square meters, attracting over 3,000Brandenterprises, showcasing over 20,000 leadingGerman、American, South Korean, Japanese, British, French,Singaporeanand other international brands from nearly 20 countries, as well as characteristic medical device products from provinces and cities such as Beijing, Shandong, Shanghai, Zhejiang, Jiangxi, and Guangdong.

In terms of exhibition methods, 13 major clusters will be used to visually showcase the characteristics of various sub-sectors and regions, bringing together the latest product displays in areas such as smart health, rehabilitation and home care, IVD, medical imaging, disinfection and infection control, medical consumables, and hospital construction.

Technology Future 5G First Experience

The accelerating deep integration of artificial intelligence, big data, and medicine, the continuous expansion of medical data, and the continuous improvement of medical hardware equipment, AI intelligence is constantly making innovative breakthroughs in medical devices, rehabilitation aids, etc. As a crystallization of pattern recognition, machine learning, deep learning, signal processing, and calculation, artificial intelligence combined with medical big data is taking root in more and more medical fields.

Such as medical imaging, surgical navigation, intelligent diagnosis and treatment, intelligent guidance, intelligent rehabilitation, telemedicine, in vitro diagnostics, health management, case analysis, hospital management, and medical robots, etc., the large health industry empowered by technology continues to develop innovative solutions.

This exhibition's smart health pavilion brings together leading domestic and foreign well-known smart medical enterprises, and will focus on showcasing their smart medical products and smart solutions. It is reported that this will include Shenzhen Jingbai Medical's release of "Smart Obstetrics" products and "Smart Maternal and Child Integrated Solutions"; Eplus's "Cervical Cancer Screening AI" combines intelligent guidance and remote consultation functions, combining machine learning, digital scanning, and computer vision technology; Entering the 5G era, responding to the national 5G strategy, empowering grassroots intelligent medical care, Guangdong Leica Medical has brought a solution based on the national basic public services andCountyMedical Consortium needs, consisting of 5G health express, integrated health cabins, remote intelligent ultrasound, etc.

Aole Medical will showcase its "Chronic Disease Management Overall Solution"; Jiangsu Fulin Medical has brought a full range of home medical products, such as: low-frequency therapeutic instruments, medical oxygen generators, arm-type electronic sphygmomanometers, etc.; For public health medical care, Beijing Enfu Health will showcase the smart public health examination system, the national basic public health intelligent health management center system, andInternet+multifunctional public health management smart machines, etc.; Shenzhen Ruichi Zhiyuan is committed to building a smart pharmacy system, and will present an on-site interpretation of pharmacy digital technology development and intelligent equipment, automatic dispensing machines, and other smart pharmacy equipment.

In addition, there are many innovative technologies waiting to be unlocked on-site, including mobile and remote monitoring medical care, electronic signature solutions, virtual reality, intelligent guide robots, big data and the Internet of Things, wearable devices, 3D printing, and digital traditional Chinese medicine.

Theme Pavilion Sharing Innovation and Creation

With a 140,000-square-meter exhibition hall and a dazzling array of innovative products, how can exhibition efficiency be improved? To improve exhibition efficiency, the 2019 CMEF (Spring) launched a VR online exhibition for the first time, allowing for intelligent navigation (360° VR) via mobile devices. The response from visitors and exhibitors was enthusiastic, and this exhibition will also continue to use the VR online exhibition to promote the convenience of visiting the exhibition.

In addition, 12 characteristic theme pavilions will be created according to sub-categories, making the exhibition scope clear and intuitive. The "Medical Imaging Theme Pavilion" will gather new technologies and products in the fields of radiology, ultrasound, and nuclear medicine. For example, Shantou Ultrasound Instrument Research Institute will launch the "World's First Intelligent Notebook Color Ultrasound - Apogee 1T," marking the entry of medical ultrasound into the new era of intelligent ultrasound. Guoyao Medical Equipment will launch the "Full-process, Lean, and Intelligent One-stop Medical Device Supply Chain Management Lean Service Solution - "FLI+" (hereinafter referred to as "FLI+"), comprehensively assisting hospitals in the lean and compliant management of medical consumables and medical equipment, achieving reasonable resource utilization, reducing waste, full traceability, and lean improvement.

According to Evaluate's prediction, the global IVD industry market size will grow from US$49.4 billion in 2016 to US$69.6 billion in 2022 at a compound annual growth rate of 5.9%, becoming the largest and second fastest-growing sub-sector among all sub-sectors of the global medical device industry. Under the trend of rapid industry growth, the "IVD In Vitro Diagnostic Theme Pavilion" at this exhibition can be said to be a gathering of intelligent technologies, covering biochemical, immunological, molecular, microbiological, and POCT technologies, aiming to present a 360° view of the leading technology level and macro market pattern of this currently hottest medical device industry. Among them, Haier Biomedical will launch "Haier Intelligent Blood Network," "Haier Biomedical Sample Bank," and "Haier Smart Vaccine Network" and other major technological new products.

The "Rehabilitation and Home Medical Theme Pavilion" will bring together nearly 100 well-known domestic and foreign enterprises covering rehabilitation therapy, rehabilitation engineering, sports rehabilitation, home medical care, welfare aids, and traditional Chinese medicine diagnosis and treatment across the entire industry chain. The "Medical Consumables Theme Pavilion" will showcase not only traditional high-value and low-value consumables, but also transcatheter interventional valves, interventional artificial bioprosthetic heart valves, branched aortic covered stents, drug-eluting coronary stents, orthopedic implants, drug-eluting balloon catheters, hollow fiber membrane hemodialysis filters, and other new products. The "International Pavilion" will showcase the world's most advanced and highest quality medical devices from Germany and the United States, and has always received high attention. There are also "Medical Optical Equipment Theme Pavilion," "Medical Electronic Equipment Theme Pavilion," "Hospital Construction Theme Pavilion," "Disinfection and Infection Control Theme Pavilion," and other various innovative products and content.

Gathering of Thoughts, Foreseeing Trends and Opportunities

Communication and discussion are shortcuts to building innovative medical industry cooperation models and broadening horizons and ideas. As the industry's last stop in 2019, this exhibition will play an important role in summarizing the present and looking forward to the future.

This exhibition will focus on medical industry policies and industry development trends, and invite numerous industry experts, associations, and leading enterprises to hold more than 30 themed conferences and forums. Among them, the "Global Hospital Lean Operation Forum and the 2nd HIA Big Data Summit" is highly anticipated. The summit, themed "Smart Change," will explore the immeasurable prospects of medical service management under the convergence of technology and big data, interpret the value of medical care and modern hospital lean management systems in the intelligent age, jointly explore the development path of deepening reforms, jointly plan medical innovation in the data age, and jointly display the industrial blueprint of the intelligent medical world.

Guided by the China Center for Biotechnology Development, and jointly initiated and hosted by National Pharmaceutical Exhibition, China Technology Exchange, and Ouzida Medical Device Service Group, the "2nd China International Medical Transformation Innovation and Entrepreneurship Competition" focuses on the transfer of health and health technology achievements and the industrial innovation and development of the pharmaceutical and medical device industries. The final of the competition will be held at this exhibition, showcasing numerous innovative medical technologies and devices, including ultra-sensitive semiconductor nanowire biochip platforms, innovative series of products for non-surgical fracture treatment, and early cancer screening instruments, demonstrating the creativity and innovative spirit of new medical forces to the global medical industry.

Elsevier, a new knowledge driver with a world-class data processing and analysis background, will focus on big data and precision medicine, artificial intelligence-assisted clinical practice, etc., and from the perspective of the impact of data on medical development, will hold the "Embrace Global Evidence-Based Medicine, Build a Medical Innovation Era" • Elsevier sub-forum, discussing how to better utilize real-world evidence based on in-depth data analysis of artificial intelligence, transform it into practice-based clinical evidence, and thus provide better treatment results.

The "2019 Siemens Medical Non-public Medical Forum," which focuses on non-public medical institutions breaking through development bottlenecks, responding to opportunities and challenges under the new situation, aims to build a platform for communication and cooperation among excellent social medical enterprises, industry experts, and other parties to jointly solve relevant problems in the field of social medical care. Simultaneously, the "China Physician Group Future Development Forum," "'Belt and Road' International Ultrasound Medicine New Technology and Equipment Summit Forum," "China In Vitro Diagnostics Industry Summit Forum," and "8th China Smart Health Medical Development Summit Forum" are also attracting considerable attention.

As the largest exhibition and conference organizer in the field of medical health in China, in addition to integrating excellent industry resources and forward-looking ideas, National Pharmaceutical Exhibition is constantly trying to share its insights and understanding of the industry with everyone. At this exhibition, the authoritative book "National Pharmaceutical Exhibition • Greater Health Series New Knowledge Series" Volume 2, jointly created by National Pharmaceutical Exhibition Company and Machinery Industry Press, which comprehensively introduces the development hotspots and frontier trends of the pharmaceutical and greater health industry, will be officially launched. This edition includes 7 books: "5G+Medical: How New Technologies Change the Business Model of the Medical Industry," "Medical Aftermarket: Business Model andInvestmentHotspots," "Medical Investment: How Capital Empowers the Medical Industry (Case Studies)," "Medical Robots: A New Revolution in the Future of Industry," "Medical Restructuring: Analyzing the Business Model of the Greater Health Industry," "Future Medicine: Medical 4.0 Leading the Fourth Medical Industry Revolution," "Strategic Management of Medical Institutions: Stakeholder Management Methods"

The second series of books brings together the insights of many experts and scholars from the "Greater Health Industry Expert Committee" jointly established by National Pharmaceutical Exhibition Company and Machinery Industry Press, focusing on hot topics in the domestic medical and health field and exploring the future development trends of the medical and health industry. It aims to provide inspiration and reference for domestic greater health industry operators, entrepreneurs, market and industry researchers, and investors.

The industry prospects are broad, and the competitive landscape is intense. At present, we use 2019 CMEF (Autumn) to illuminate the innovative products and development trends of the industry. In the future, we believe it will continue to lead us to find the dawn and point the way.