Safeguarding Healthy Living Through Quality: Olympus Awarded the 2021 (Industry) Quality Model Award

In the era of consumption upgrades, people's demands for the quality of goods and services are getting higher and higher. Various new products, services, and models are emerging rapidly. How to break through with quality has become a key issue that needs to be addressed in all industries. On June 24, the second International Quality Festival and the 2021 Consumer Leadership Summit were grandly opened in Beijing, bringing together more than 300 excellent brands worldwide. At the meeting, Olympus won the "2021 (Industry) Quality Model Award".

The Second International Quality Festival and the 2021 Consumer Leadership Summit

Olympus won the "2021 (Industry) Quality Model Award"

This year's International Quality Festival, themed "Quality Drives Growth," showcased China's quality achievements through independent speeches, high-level dialogues, results presentations, and in-depth sharing, conveying the spirit of quality and jointly leading the high-quality development of the Chinese economy. Olympus was invited to attend the conference, interpreting its meticulous craftsmanship and innovative capabilities with the honor of quality, continuously providing users with products and services that exceed expectations, and striving to practice the corporate vision of "Realizing the health, peace of mind, and happiness of people around the world."

Mr. Li Peng (left one), Brand Department Manager, Olympus (Beijing) Sales and Service Co., Ltd.

Attended the event and went on stage to receive the award

Persisting in product technology innovation to improve the quality of medical treatment for doctors and patients

With the increasing richness of material life, people are pursuing life quality while also continuously pursuing the quality of life. As amedicalindustry veteran, Olympus has been providing doctors and patients with advancedmedical equipmentand high-quality products and services to improve the quality of medical treatment for doctors and patients, since developing the world's first practical intragastric camera in 1950 to help people see inside the stomach.

To help patients achieve "early detection, early diagnosis, and early treatment," Olympus has developed NBI narrowband imaging technology and a 4K ultra-high-definition imaging system, which can clearly display minute lesions and improve the early diagnosis rate of digestive tract diseases. At the same time, Olympus continuously innovates and improves the endoscopes to make them softer and thinner, greatly reducing patient discomfort and improving patients' post-operative quality of life. For medical personnel, Olympus's proposed "green surgery" concept and "green surgery integrated solution" provide comprehensive safety and health protection measures and workplaces for surgical operators by reducing labor injuries for medical personnel, protecting the visual system, and protecting against surgical smoke. It shows constant care for the health of medical staff.

4K ultra-high-definition imaging system

In addition to providing advanced products and solutions for medical personnel, Olympus also focuses on optimizing product services. Currently, Olympus has one call center, two assembly-line repair factories, three medical technology training centers, four technical service centers, and endoscope service field engineers throughout 32 Branches across the country, continuously providing customers with optimized and upgraded comprehensive services. According to the research results of the 11th China Medical Equipment Industry Data Release Conference, Olympus flexible endoscopes occupy the first place in the market with a retention rate of 73.8%, and the retention rate of rigid endoscopes in the market also reaches 27.3%, fully reflecting the high recognition of medical institutions and users for Olympusmedical productsperformance and service.

Strengthening physician skills training to help improve industry quality

The improvement of medical quality is inseparable from the improvement of physician level, and the shortage of endoscopists has always been one of the problems facing China'smedical industry. To provide endoscopists with systematic and refined professional services and training, since 2009, Olympus has leveraged its resource advantages in the medical field to successively establish medical technology training centers (C-TEC) in Shanghai, Beijing, and Guangzhou, providing training, exchanges, and product experiences for medical professionals to help doctors improve their clinical diagnosis and treatment levels. Today, C-TEC has received more than tens of thousands of Chinese endoscopists, with at least 6,000 primary-level doctors participating in professional training every year.

Olympus C-TEC Medical Technology Training Center - Shanghai

To further enhance the improvement of domestic physicians' endoscopy diagnosis and treatment levels, Olympus cooperates with hospitals across the country to build centers, promotes domestic and international medical technology exchanges, and provides equipment and venue support for industry technical training courses, allowing physicians to improve their clinical diagnosis and treatment levels through exchanges and learning, helping young Chinese physicians to continuously grow, and contributing to the high-quality development of the medical industry.

Practicing corporate social responsibility and establishing a quality life concept

While continuously promoting the innovative development of medical devices and assisting in the training of endoscopists, Olympus is fully committed to practicing social responsibility and contributing its efforts to people's well-being. In the face of the high incidence of digestive tract cancer in China and the weak awareness of gastrointestinal health among Chinese people, since 2010, Olympus has designated October of each year as "Love Stomach Month," actively advocating the "three early" concept, eliminating the public's fear of endoscopic examinations, and improving the early diagnosis and treatment rate of cancer. Currently, Olympus's "Love Stomach Month" has covered more than 30 cities including Beijing, Shanghai, Tianjin, Shenzhen, Chengdu, Changsha, Jinan, and Shenyang, impacting more than 100 million people.

Olympus's rich and colorful gastrointestinal health public welfare activities

In addition to health science popularization and public welfare activities, Olympus also actively participates in and supports the "Early Cancer Diagnosis and Treatment Technology Training and Poverty Alleviation Project" established by the China Cancer Foundation, making contributions in training physicians in early cancer diagnosis and treatment, promoting related education and technology popularization, and supporting poverty-stricken areas, benefiting hundreds of thousands of people in poverty-stricken areas. At the same time, in order to comprehensively promote medical service coverage in poor and remote areas, Olympus also launched a plan to popularize and improve endoscopy diagnosis and treatment technology and pathological diagnosis technology in the Tibet Autonomous Region, donating support to promote the popularization and improvement of endoscopy diagnosis and treatment technology and pathological diagnosis technology in the Tibet Autonomous Region, gradually improving the early screening rate of digestive tract tumors among the grassroots population, and ensuring the quality of life for the grassroots population.

Olympus's donation ceremony for assistance to the Tibet Autonomous Region in endoscopy diagnosis and treatment technology and pathological diagnosis technology

As a century-old optical technology company, Olympus has been deeply involved in the medical field for many years, and has always been committed to product technology innovation, assisting in the training of domestic physicians, and actively undertaking corporate social responsibility to contribute to the quality of life for the public. In the future, Olympus will use this honor as motivation to continue to leverage its rich experience and advantages in the medical industry, with diverse and innovative products and solutions, to comprehensively assist medical service providers in improving medical value, and to make high-quality medical care available to more people, striving to realize the health, peace of mind, and happiness of people around the world.

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